Constantly seeking to optimise client experience, leading forex and CFD financial institution BDSwiss Group has undertaken a number of steps to refine its operational model. From expanding to new markets through a growing partner network to integrating new platforms and tools, providing deeper liquidity, ensuring exceptional execution and investing in fintech innovation and round-the-clock support, BDSwiss has made no compromises when it comes to their clients' experience.
Focusing on global expansion, BDSwiss’ new business goals for 2020 include reinforcing its long-standing reputation, ensuring operational excellence and staying ahead of the curve when it comes to the latest advancements and innovations in retail trading and investing.
Competing in an Ever-Evolving Industry
Online trading is undeniably a relatively “new” industry, but, because of its revolutionary nature, it has also formed into a vastly competitive and rapidly evolving arena.
The financial services field is immensely dynamic and can present plenty of opportunities as well as a unique set of challenges.
In the past decade alone, the online financial services industry has undergone some major transformations, including stricter regulations by overseeing authorities such as the European Securities and Markets Authority (ESMA) in Europe and the enforcement of the EU General Data Protection Regulation (GDPR) laws. What is more, the latest advertising controls by Google and Facebook are just adding to the restrictions and challenges faced by today’s brokers.
As the foreign exchange (forex) and contract for difference (CFD) industries are increasingly monitored and regulated, brokers such as BDSwiss ensure that they adhere to the highest operational standards. This wave of transformation sweeping financial services is not only necessary but also beneficial, raising standards of companies across the board.
Today, anyone can access an incredible number of investment opportunities online, which opens up a world of possibilities but also comes with considerable responsibility for both the end-trader and the broker that provides access to these new services. Regulatory pressures are therefore essential as they ultimately force brokers to deliver more value to their clients by maintaining a greater level of transparency with regards to their procedures and processes.
Adapting To Change
Today’s successful brokers focus on optimum customer experience earned by offering superior service, rather than by taking risks and engaging in unwarranted marketing practices; which is why BDSwiss welcomes stricter regulation and advertising controls that help protect client interests and set the foreground for a new era of fair and transparent online trading. To ensure maximum transparency for clients, BDSwiss provides education and 24/5 support, giving traders a well-rounded understanding of the risks and opportunities involved in trading and enabling them to access the help they need throughout their trading journey.
Laying a Solid Foundation
The rapidly expanding implementation of today’s technology creates a separate set of business challenges for forex brokers. To remain competitive in a rapidly-evolving field, brokers including BDSwiss need to have a solid foundation, which in turn requires substantial investment on business technology infrastructure in combination with a strong organisational framework.
The backbone of every successful broker is a regulated trading environment that safeguards investors’ best interests by providing safety of funds and secure transaction processes via user-friendly portals, ultra-responsive platforms and top-tier liquidity and payment providers.
BDSwiss’ success over the years can be attributed to the broker’s forward-thinking approach and its ability to remain flexible. Having doubled its teams and offices, BDSwiss also had to adopt a pro-active business model constantly re-evaluating and refining its internal procedures and processes to ensure smooth business operations. By investing in a solid omnichannel experience for investors, BDSwiss has managed to create a robust reputation and a brand name that inspires investors’ trust and attracts strong partnerships that lead to further growth.
Maintaining a Robust Global Partner Network
Maintaining a robust network of partners on a global scale has been another key ingredient to BDSwiss’ success. Recognising the contribution of each and every individual partner to the company’s growth and success, BDSwiss’ dedicated Affiliate and Business Development teams focus on providing optimal support and assistance to new and experienced introducing brokers and affiliate marketers helping them expand their business and maximise their earnings.
BDSwiss builds long-term, mutually beneficial and highly lucrative business relationships with its partners by providing their clients with a competitive offering that adds true value for the modern-day trader, such as thin spreads and low trading costs, live webinars, local seminars, cutting edge platforms and portals as well as exclusive trading analysis tools including alerts, market briefs and the option to use the leading chart pattern recognition platform, Autochartist. On a partner level, BDSwiss’ affiliates and introducing brokers can expect personal support, dedicated call centres, competitive and transparent remuneration options, timely and secure payouts as well as some of the most advanced tracking and reporting tools the industry has to offer.
A Bright Future
The online investment arena is changing at a faster rate than ever before. We are at the threshold of a new era for the online investor that can now expect more transparency, superior platforms and highly competitive trading conditions.
Online brokers today bear more responsibility but they also need to continuously refine their offering, as well as specialise and innovate to maintain their competitive edge. Overall, the industry is likely to continue consolidating and key market players such as BDSwiss are looking forward to what lies ahead.
BDSwiss seeks to disrupt the financial services industry by maintaining a forward-thinking approach and investing in continuous innovation and fintech solutions that redefine the world of online trading. With everything from natively developed platforms and apps to advanced trading tools that enhance the client experience, BDSwiss aims to exceed expectations. Remaining agile to the industry’s latest trends and regulation, BDSwiss vows to continue working towards becoming a one-stop broker that can cover a client’s every possible trading need. When it comes to the immediate future, BDSwiss looks to continue on its steady growth path by embracing innovation and offering its clients and partners more when it comes to trading, with new technologies, a wider variety of products, multi-regulation and expert support.